Vitadairy showcase

Brand Awareness & Sale Leads

Knowledgeable Millenium Mom

Age: 20-35

Gender: Female

Location: Urban & suburban in VN


  • Childcare, healthcare for kids & family
  • Clothes, toys, food and healthy dietary
  • Social network and online shopping

Insights: Have tendency to search/read online carefully as well as asking relatives before making children product purchasing decisions.

Targeting Strategy

Consumer’s Journey